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Old August 14th, 2019, 06:14 AM
Jangle Jangle is offline
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Join Date: Jul 2006
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Default Jamaica finally moves to map creative sector

From a local standpoint, the power of Jamaica’s creative and cultural industries is inarguable, but it is not measured. Framework to determine such values, such as the overall monetary measurement of the local music industry, or profits and losses made in the film industry, does not exist.

In response, the Jamaica Business Development Corporation (JBDC), with support from the British Council, is planning to map Jamaica’s creative economy, or the orange economy, as it is called.

“For the longest time, we have been basing decisions on sentiment, anecdotal references, or even on passion – but not based on empirical data. The mapping of the creative economy is there to do that. After the study is complete, the next critical thing is to mine the data *continuously over time,” deputy CEO of the JBDC Harold Davis told The Gleaner.

“The cultural and creative industries are among the most rapidly growing *sectors around the world, and Jamaica is unique and fully respected in the global cultural and creative spaces. This influences our income generation, job creation and export earnings. But, the industries have the potential to *generate wealth beyond borders; wealth that does not only mean economic benefits, but wealth in inclusiveness and *camaraderie of our people as well,” he said.

http://jamaica-gleaner.com/article/e...reative-sector
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