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<TABLE cellSpacing=0 cellPadding=1 width="100%" border=0><TBODY><TR><TD><SPAN class=TopStory>Marley's One Love voted # 1 song by travellers</SPAN>
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Tuesday, September 05, 2006
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<P class=StoryText align=justify>One Love by reggae icon Bob Marley has been voted Number 1 Top Foreign Song by 12,000 Conde Nast Traveler readers. An article titled, Around The World in 50 Songs in the September issue of the magazine, highlights the readers' pick of 50 tunes that "unforgettably evoke their country's culture", according to the editors.<P class=StoryText align=justify>According to journalist Jim Farber who wrote the magazine article, One Love was selected as the number one song from Jamaica for its powerful evocation of Jamaica's hopes for peace. He further wrote that Bob Marley's sumptuous melody and caring vocal stand as testaments to the island's finest resources and aspirations.<P class=StoryText align=justify>One Love, which was designated Song of the Millennium by the BBC in 2000, has been used by the Jamaica Tourist Board (JTB) in its advertising campaign for many years. The move has served to further strengthen the association of reggae music and Jamaica.<P class=StoryText align=justify>The popularity of, and identity that reggae and Bob Marley generate made it easy to select One Love as Jamaica's advertising theme. It brings instant recognition as consumers around the world connect One Love with Jamaica, so it's a perfect fit, says Donnie Dawson, Interim Director of Tourism.<P class=StoryText align=justify>He added, "Our approach to marketing the destination includes promoting our culture as well as our natural beauty. Music is a huge part of Jamaica's culture and is very recognisable to our visitors. We are very pleased and proud to have our signature song represented in this survey and article."<P class=StoryText align=justify>The survey further identified Bob Marley as third among the Top 15 Musical Ambassadors behind The Beatles and Elvis Presley respectively, while reggae placed 3rd among the Top Ten Musical Genres to Own.<P class=StoryText align=justify>Also among readers' pick for top 50 tunes was Day-O, a Jamaican folk song made popular by Jamaican-American singer Harry Belafonte, which placed third while the pop song Montego Bay by Freddie Notes and the Rudies was in 17th spot.<P class=StoryText align=justify>Conde Nast Traveler is among the leading travel publications in the United States with a circulation of more than 782,000.
<SPAN class=Subheadline></SPAN></TD></TR><TR><TD>
Tuesday, September 05, 2006
</TD></TR></TBODY></TABLE>
<P class=StoryText align=justify>One Love by reggae icon Bob Marley has been voted Number 1 Top Foreign Song by 12,000 Conde Nast Traveler readers. An article titled, Around The World in 50 Songs in the September issue of the magazine, highlights the readers' pick of 50 tunes that "unforgettably evoke their country's culture", according to the editors.<P class=StoryText align=justify>According to journalist Jim Farber who wrote the magazine article, One Love was selected as the number one song from Jamaica for its powerful evocation of Jamaica's hopes for peace. He further wrote that Bob Marley's sumptuous melody and caring vocal stand as testaments to the island's finest resources and aspirations.<P class=StoryText align=justify>One Love, which was designated Song of the Millennium by the BBC in 2000, has been used by the Jamaica Tourist Board (JTB) in its advertising campaign for many years. The move has served to further strengthen the association of reggae music and Jamaica.<P class=StoryText align=justify>The popularity of, and identity that reggae and Bob Marley generate made it easy to select One Love as Jamaica's advertising theme. It brings instant recognition as consumers around the world connect One Love with Jamaica, so it's a perfect fit, says Donnie Dawson, Interim Director of Tourism.<P class=StoryText align=justify>He added, "Our approach to marketing the destination includes promoting our culture as well as our natural beauty. Music is a huge part of Jamaica's culture and is very recognisable to our visitors. We are very pleased and proud to have our signature song represented in this survey and article."<P class=StoryText align=justify>The survey further identified Bob Marley as third among the Top 15 Musical Ambassadors behind The Beatles and Elvis Presley respectively, while reggae placed 3rd among the Top Ten Musical Genres to Own.<P class=StoryText align=justify>Also among readers' pick for top 50 tunes was Day-O, a Jamaican folk song made popular by Jamaican-American singer Harry Belafonte, which placed third while the pop song Montego Bay by Freddie Notes and the Rudies was in 17th spot.<P class=StoryText align=justify>Conde Nast Traveler is among the leading travel publications in the United States with a circulation of more than 782,000.
