Be warned, though, the #noicebucketchallenge is not for the faint of heart. It requires real fortitude to give away your hard-earned cash without the promise of receiving piles of Facebook likes in return.
No likes? So whats the point?
Really though, the ALS cause is an honorable one so I try not to be TOO cynical about it, but like most things that go viral it becomes old really quickly. Best example of that for me is Pharells "Happy" song. I really liked the song at first, now thanks to all the videos I feel like pulling out my hair everytime I hear it.
"It is easier to build strong children than to repair broken men" - Frederick Douglass
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