Niam Yaraghi | July 9, 2014 7:30am
Have the Anti-Obamacare Ads Backfired?
According to the recent report of nonpartisan analysts Kantar Media CMAG, ACA opponents have spent 450 million dollars on anti-Obamacare ads so far. Spending on negative ads outpaced positive ones by more than 15 to 1. This map shows the spending on negative ads in each state.
How Have Ads Impacted the ACA Enrollment in Different States?
I used the ACA enrollment data released by the Department of Health and Human Services, to calculate the ACA enrollment ratio as the number of enrollees divided by the total number of people who could have potentially enrolled in the ACA. This number includes the ones who were either uninsured or had purchased private insurance. Although more than 8 million Americans have signed-up to purchase health insurance through the marketplaces during the first open enrollment period, this nationwide number masks tremendous variation in participation across states.
http://www.brookings.edu/blogs/techt...a-ads-backfire
Have the Anti-Obamacare Ads Backfired?
According to the recent report of nonpartisan analysts Kantar Media CMAG, ACA opponents have spent 450 million dollars on anti-Obamacare ads so far. Spending on negative ads outpaced positive ones by more than 15 to 1. This map shows the spending on negative ads in each state.
How Have Ads Impacted the ACA Enrollment in Different States?
I used the ACA enrollment data released by the Department of Health and Human Services, to calculate the ACA enrollment ratio as the number of enrollees divided by the total number of people who could have potentially enrolled in the ACA. This number includes the ones who were either uninsured or had purchased private insurance. Although more than 8 million Americans have signed-up to purchase health insurance through the marketplaces during the first open enrollment period, this nationwide number masks tremendous variation in participation across states.
http://www.brookings.edu/blogs/techt...a-ads-backfire
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