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T O P I C R E V I E W
jangle
Posted - Oct 07 2003 : 11:27:46 AM Ja to get 20 per cent Brazil taking 60 per cent of gate receipts from friendly IAN BURNETT, Observer staff reporter Tuesday, October 07, 2003
BURRELL... benefits are going to be tremendous even outside the game JAMAICA will pocket 20 per cent of the net gate receipts from their friendly international fixture against the star-studded five-time world champions Brazil in Leicester City, England on Sunday.
In an interview with the Jamaica Observer yesterday, Captain Horace Burrell, president of the Jamaica Football Federation (JFF), revealed that under the terms set by organisers, Traffic Sports and Leicester City Football Club, "Brazil will receive 60 per cent of net gate receipts, whereas Jamaica will receive 20 per cent and the organisers will receive the other 20 per cent."
The game is slated for the Walker's Stadium, which has a capacity of 32,000 seats. Ticket prices range from £20 to £35, with limited VIP tickets.
Burrell said that information reaching him suggested that up to yesterday morning "in excess of 22,000 tickets were sold".
The JFF boss was keen to emphasise that US company, Traffic Sports, organised the game on behalf of the Brazilian federation. "This company along with Leicester City FC have put all the systems in place and invited us to participate in the game with these conditions," he said.
Traffic Sports is a company involved in promoting football games for Brazil and other South American and Central American nations. They have a headquarters in Brazil and offices in the US (Miami) and the Netherlands.
Jamaica have played Brazil twice, drawing 0-0 and losing 0-1 to an under-strength team at the CONCACAF Gold Cup in the United States in early 1998.
Burrell was grateful for the encounter. "When one is able to rub shoulders with those who influence decisions in football then your country will always benefit from opportunities which are sometimes quite rare for the smaller and less developed football countries like Jamaica.
"I have been speaking with the president of the Brazilian Football Federation, Mr Ricardo Teixeira, for some three years about the possibility of Jamaica playing against a full-strength Brazilian national team. It is to be clearly understood that when the football team of Brazil (including all their stars) plays in a friendly international, the match fee along with expenses would easily run between US$1-1.5 million. With these large sums involved it would be very difficult for Jamaica (outside of a big sponsorship arrangement) to stage a game of that magnitude so an ideal opportunity had to arise.
"When the opportunity presented itself, my Brazilian counterpart quickly agreed to the game, for which I am grateful," noted Burrell.
October 12 is ideal. Not only is it a designated date set by the FIFA for international games, but it also provides both teams with an opportunity to play a game without having the bulk of their players logging thousands of miles across the Atlantic.
All but reserve goalkeeper, Julio Cesar, play in Europe for Brazil, while the majority of the Reggae Boyz are based in Britain.
In addition, Brazil are set to play their third match in the CONMEBOL 2006 World Cup qualifier four days later.
Burrell pointed to other pluses for Jamaica: "Benefits are going to be tremendous even outside the game, especially when the country's image is so poor as regards crime in the UK. There will be a wide television audience and this should promote Jamaica in a positive light." ______________________________________________________________________
Now I have done my humble and uneducated calculations, and I have estimated the figure that the JFF should get to be - 176,000 Pound Sterling; which at today's average rate of J$97.8181, works out to be J$17,216,003.00. Now I wonder how much of that will be going to Burrell's pockets. Food for thought.